Creative marketing and PR: Where different makes the difference
Pineapple:
A Bittersweet Revenge
As part of the game's launch, we rolled out a series of initiatives, including a collection of videos. In this particular clip, you'll witness a horror movie parody done in true Blair Witch Project fashion. The twist? The film's menacing monster is a pineapple, akin to those we use in the game to make our bully go nuts.
Speedollama
For the launch of Speedollama, we recognized that its unique blend of humor and high-speed gameplay were standout features.
So, we decided to merge these elements into a series of videos parodying the classic Dev Diaries. Whenever the developer on screen starts to ramble, we speed up the footage to quickly dive into the exhilarating, fast-paced action of Speedollama.
Press Releases
Unique strategies for press outreach
To capture the press's attention for Hangry, the thrilling new action RPG from the acclaimed Canadian studio Game Pill, we crafted an innovative press release.
Hangry centers around an intergalactic hunter exploring diverse planets, vanquishing monsters to collect exotic ingredients for cooking extraordinary dishes that boost his levels and enhance his abilities.
We embraced the game's unique charm by designing a press release in the style of a diner menu, where each dish highlights different game mechanics and showcases its top features.
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